Get to Know Us
Zaniboni
Luxury Group
Rick Zaniboni is the leader of the Zaniboni Luxury Group at Bentley's RE/MAX, bringing 12 years of proven Newburyport real estate experience to his clientele, complemented by the distinct advantage of a 25-year career steeped in brand strategy, advertising, and marketing.
Rick leverages his extensive background in brand strategy to craft a compelling, unique positioning and story for every property. His team brings that narrative to life using state-of-the-art creative tools and technology, launching custom-crafted, cinematic marketing campaigns across the region's most widely viewed, exclusive lifestyle marketing channel partner reaching over 2 million views per month on Facebook—paired with targeted digital campaigns engineered to convert passive buyer views into high-intent, measurable engagement and direct inquiries.
